Monday, May 9, 2011

Graphic Artists Guild May 18 Workshop

The User in Google Analytics Land
Georgia Ball

Web analytics are a window into the private world of website user behavior. At first glance it looks like a tangled wilderness. What do those numbers and percentages mean? Learn to read the language of web analytics and track users as they navigate your website.

We'll cover:
Basic terms
How information is recorded
Significance to your bottom line
Key components of the Google Analytics interface
Tracking conversions and search terms

A website developer since 1999, Georgia Ball has used web analytics to gain proven results for national corporations, small business, advertising agencies and non-profit organizations

Pre register at Brown Paper Tickets
$10 Guild members
$10 Students
$15 Sister organizations
$20 General

At the Door- cash or check only -$5 more
More information at their website.

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